Archive for October, 2010

Distracted Driving Is Dangerous Driving

Friday, October 22nd, 2010

Think alcohol is the single biggest cause of traffic deaths?  Guess again.

Drinking and driving is a serious issue.  But we now face a 21st century phenomenon:  driving while distracted.  It’s so pervasive it has its own acronym, DWD.  There’s no doubt that DWD – texting and fiddling with electronics – is incredibly dangerous.

Safety experts are reporting traffic deaths related to DWD have surpassed those attributed to alcohol.  And DWD is now the # 1 traffic killer of teens.

Today’s drivers crave cars with in-vehicle technology.  We can integrate phones, music, navigation and videos into a dashboard touch-screen computer.  We can turn our car into a portable Wi-Fi hotspot.  Some have even retrofitted their dashboards to install an iPad. 

When we stir in all this technology to feed our addiction to the Internet and social networking, we have the recipe for disaster.

Talk with your teens.  They are most likely to be distracted and they’re the most inexperienced drivers on the road.  The best way to change habits is through education.  The real power to curb DWD lies in you, the consumer.  So make sure everyone in your family adopts safe driving habits and understands just how dangerous DWD behaviors are.

In the long run, fewer crashes lower insurance costs.  But more important, reducing DWD accidents saves lives!